Aliyu has over 20 years of cognate industry experience in Telecoms, Fast Moving Consumer Goods (FMCG), and Banking. His experience encompasses leadership in marketing & sales, customer value management, pricing, business intelligence analytics, operations management, and commercial strategy development.
Prior to his appointment as GBB’s Chief Marketing & Sales Officer, he was the Head of Stakeholder Management at Backbone Connectivity Networks (BCN). He previously worked at Olam Grains as Head of Trade Marketing; at Dangote Flour Mills as Head, National Brand Activation and Visibility; at MTN Nigeria as Regional Sales Manager amongst others.
He has attended several information & Communication (ICT) and Management Development programs. He is married with children.
In his new role, he will be responsible for overseeing GBB’s Propositions, Marketing, and Sales operations within the framework of an agreed marketing and sales strategy, and meeting operational targets for revenues, profitability while enhancing and customer/stakeholder satisfaction.
He is married with children.